It’s my pleasure to post my job at CHAUVET Professional on JimOnLight.com because it’s a great company and the JimOnLight audience is comprised of lighting professionals who will benefit from the info… and my sadness all at the same time because I’m leaving one great family. To those of you who don’t know yet, I’m leaving CHAUVET Professional to take an excellent opportunity with Avolites and Group One. If you’re in the market for a great job with great people who are in love with light, you need to give this gig a look-see!
CHAUVET Professional is looking for a Customer Engagement and Education Manager to take my place. Do you think you have what it takes to engage Pro customers across the world on Social Media, in person, and at shows? Then you need to visit the CHAUVET Careers website to apply for this excellent position!
Customer Engagement & Education Manager Job location: Sunrise, FL 33351
The primary objective of this position is to support the CHAUVET® Professional, ILUMINARC® and TRUSST marketing managers in their efforts to build awareness for designated brands, products and technologies in order to influence purchasing decisions and drive sales. The Customer Engagement and Education manager acts as a brand ambassador and product champion by managing areas of content generation, tradeshows and events, end user engagement and training across all media platforms, and represents Chauvet in interaction with end users.
Include the following essential duties and responsibilities. Other duties may be assigned.
Constantly explore, recommend, use and optimize communication methods, vehicles and technologies to engage with various audiences, as part of a successful inbound marketing program. Communicate the company’s core message effectively, internally and externally.
Develop, launch, lead and monitor educational outreach programs and other internal and external training programs as directed.
Devise, arrange, present or help coordinate public appearances, lectures, seminars, contests, sponsorships, events or exhibits, including trade shows, to increase product sales and brand awareness and to promote goodwill.
Devise initiatives to engage customers. Gather, analyze and report customer insights and feedback.
Build and maintain relations with key influencers in designated market segments. These include top LJs, DJs, LDs, event producers and any other high profile influencers in designated market segment (s). Assist marketing managers in obtaining and negotiating product endorsements, product placements, testimonials and appearances by industry pundits, designers, high profile DJs, LDs and other influencers in designated market segments.
Lead all areas of content generation and production across all media platforms. Provide consistent and relevant content for company’s social media interaction. Optimize posts accordingly. Respond to end users on social media platforms, offering assistance and support as needed. Consult with product development to get accurate answers to technical questions. Maintain daily procedures outlined by manager that improve SEO and engagement.
Write and edit press releases, newsletters, speeches, sponsorships, case stories, community relations pieces and other relevant print, video and electronic materials for internal and external publication.
Ensure and document a steady coverage of brands in relevant media outlets. Build, maintain and regularly update a database of media and industry contacts.
Respond to requests for information from the media or designate another appropriate spokesperson or information source in a timely and knowledgeable manner.
Coach or assist brand representatives and Chauvet staff in communicating the company’s core message effectively, internally and externally. Proofread internal communications, sales and marketing communications as needed.
Promote and communicate the company’s core messages, history, technologies and corporate culture using a variety of media platforms.
Provide weekly and monthly project status updates. Maintain records of media coverage and PR initiatives.
Post articles with accompanying photographs, links and videos on company websites. Optimize posts accordingly. Provide weekly and monthly project status updates.
Assist with, staff, produce and conceptualize the production of short video segments as they relate to installations of products or demonstrations of products as assigned. Identify, film, report on and publicize applications.
Assist in the planning and creation of collateral, presentations, brochures, product sheets, fact sheets, case studies, white papers, web content, newsletters, signage, ads and sales tools with input from the marketing manager.
Consistently adhere to guidelines for all marketing materials and activities, product marketing, product management, executives, sales, and customers.
Gather and distribute leads from marketing generated programs. Overnight travel required.
While performing the duties of this job, the employee is regularly required to use hands to finger, handle, or feel; reach with hands and arms; and talk or hear. The employee frequently is required to stand; walk; and stoop, kneel, crouch or crawl. The employee is occasionally required to sit and climb or balance. The employee must regularly lift or move up to ten pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus. Travel is required for this position via air or land transportation.
Work is performed primarily in a standard office environment, but may involve exposure to moderate noise levels from printers and other peripherals.
If you fit the description that CHAUVET Professional is looking for to engage the excellent Pro lighting and touring audience, you need to quickly and without hesitation apply for this gig. CHAUVET Professional is on the forefront of lighting entertainment — just watch television for five minutes and you’ll see CHAUVET Pro products. Consider this a rockstar gig, folks!